Let's Get You Published with Sabrina Greer Artwork

Marketing Sucks

Marketing Sucks is the podcast for business owners who are looking for practical, fun, and strategic ways to get noticed online, and don’t want to sit through 30 minutes of filler to get to the good stuff.

Each week, Grind Social Media + Co founder Amanda Casinha sits down with the industry’s most interesting and unconventional ad experts, funnel developers, content creators, and changemakers to explore their off-the-beaten-path strategies and experiences in the world of marketing and business — and dig into real stories of failures, strategies, and how they got their jaw-dropping results.

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Marketing Sucks

Let's Get You Published with Sabrina Greer

March 12, 2024 • Amanda Casinha-Ginther / Sabrina Greer • Episode 8

Do you have a book idea floating around in your head… or maybe a full-on manuscript hidden away on your laptop? What’s keeping you from getting it out into the world? If the answer is fear, you’re not alone. The idea of publishing can be legit terrifying, especially if you’re sharing your personal story —but it’s your vulnerability that can create the biggest impact for your biz!

In this episode of Marketing Sucks, I sit down with the amazing Sabrina Greer. Sabrina is not only a bestselling author, she’s also the CEO of fEMPOWER Publications Inc., a full-service book publishing concierge for badass female thought leaders. (Full disclosure: she’s also my publisher!).

During this conversation, we talk about all things publishing. Tune in to learn how Sabrina is disrupting the publishing industry and making it easier for women around the world to tell their stories, her juiciest tips for adding ease to your writing process, and the MAJOR perks that being a published author can bring to your business.

Marketing sucks. Let’s learn together. Hit play to discover:‌ ‌

Why your book doesn’t need to be about your biz to get readers excited to work with you
What “thought leadership” actually means and how to contribute to it in your space
How to protect your unique intellectual property and avoid common copyright traps

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Guest bio: Sabrina Greer is a best-selling author, international publisher, motivational speaker, podcast host, and business coach to creative entrepreneurs. She is the CEO and visionary behind fEMPOWER Publications Inc. (formerly known as YGTMedia Company) a publishing house for female thought leaders. As a survivor of the beauty industry and a fashion model in recovery, Sabrina is passionate about positive body image advocacy and empowering women’s self worth.

Timestamps:‌ ‌

00:11 Intro

01:19 Meet Sabrina Greer

03:23 Modelling, self worth & confidence

07:26 Personal stories connect!

10:40 Grow your thought leadership

15:03 Copyright your IP

19:20 3 reasons writing feels hard

23:54 Show the behind-the-scenes

27:49 Your action item

31:02 Quick-fire questions & outro

Links mentioned:‌