Marketing Sucks

Webinars That Sell

Amanda Casinha-Ginther Episode 55

Want to create webinars that get people fired up to buy all the things? As an avid learner, I’ve seen a ton of webinars. There are HUGE differences between the boring-ass presentations that just want to sell to me and the engaging, value-packed webinars that get me legit excited to pull out my card — and some of them may not be what you expect!

In this episode of Marketing Sucks, I put my decade of experience in adult education to good use and reveal why your presentations haven’t gotten the results you’re looking for — and what you need to know to consistently create engaging, trust-building webinars that do what they’re supposed to do! I explore the three types of learners showing up to your presentations, how to keep them from closing Zoom before your pitch, and a super-simple, high-impact framework for creating better webinars, programs, masterclasses, and mini-courses.

Marketing sucks. Let’s learn together. Hit play to discover:‌ ‌

  • The biggest mistakes that may be costing you sales (and how to fix webinars that suck)
  • Why you should pair your presentation with a downloadable worksheet
  • My simple formula for turning your webinar into a conversion machine

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Timestamps:‌ ‌

00:11  Intro

03:05  Three types of learners

05:04  Visual, auditory & kinesthetic learners

07:37  Reaching visual learners 

09:05  Reaching auditory learners 

10:53  Reach kinesthetic learners 

12:07  My presentation formula

16:59  First webinar story

19:34  Urgency, Q&A & mistakes

22:02  Your action item

23:29  Outro

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Podcasting support

Production: theultimatecreative.com

Show notes: copymagic.agency

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