Marketing Sucks
Marketing Sucks is the podcast for business owners who are looking for practical, fun, and strategic ways to get noticed online, and don’t want to sit through 30 minutes of filler to get to the good stuff.
Each week, Grind Social Media + Co founder Amanda Casinha sits down with the industry’s most interesting and unconventional ad experts, funnel developers, content creators, and changemakers to explore their off-the-beaten-path strategies and experiences in the world of marketing and business — and dig into real stories of failures, strategies, and how they got their jaw-dropping results.
Marketing Sucks
Build Your Email List Today
I love a good Instagram strategy, but I’ll be the first to say you can’t build a biz on socials alone. While social media is great for building awareness, your time and effort can be wiped out instantly by a tweak to the algorithm or an account suspension. Your email list is a revenue-generating asset you actually control, made up of people who want you in their inbox every week — so stop ghosting your audience and let’s get that list poppin’!
This week’s short ‘n’ sweet solo episode of Marketing Sucks explores how to create irresistible lead magnets people will happily trade their email for, with examples of what actually works and what to avoid. Tune in to learn what sets killer lead magnets apart from boring yawn-fests, the four boxes you need to check while creating them, and how to build opt-in forms that don’t scare off or confuse potential leads.
Marketing sucks. Let’s learn together. Hit play to discover:
- How to choose an impactful, hooky lead magnet title that makes people want to click
- What needs to happen AFTER your new subscriber gets their freebie
- How to get people on your list from your social media grid or feed
Please rate, review, and subscribe!
Timestamps:
00:12 Intro
03:19 Benefits of email marketing
05:03 All about lead magnets
07:46 Choosing a good name & topic
09:56 Making it easy to sign up
12:53 Driving traffic
14:00 Nurturing your list
15:25 Selling via email
16:29 Recap & your action item
Links mentioned:
Marketing Sucks - The Anatomy of a Perfect Marketing Email
Marketing Sucks- Let’s Talk About Email Marketing
—
📱 Looking for content creation & social strategies that drive REAL results? Visit grindsocialmedia.com.
🤝 Book your free discovery call: calendly.com/grindsocial/discoverycall
Get social
Instagram: @grindsocialmedia
Facebook: facebook.com/GRINDSOCIALMEDIA
📢 I’d love it if you’d share this episode and tag me!
Podcasting support
Production: theultimatecreative.com
Show notes: copymagic.agency
